The washing machine is a must-have house-old appliance in urban areas of India but at the same time there are budget-minded families who cannot think of owning one. This is the area that Mumbai-based Indian company Vimbas Navrachna’s Venus is attempting to target.
Venus is a bucket-mounted mini portable washing machine that will be priced at Rs 1500 and will start retailing by the second quarter of 2015. The startup has launched a crowdfunding campaign on Indiegogo to raise $50,000 before December 12, 2014, which will enable them to start mass production of Venus. At the time of writing, the startup has managed to achieve only 5% of its $50,000 goal.
When asked if there was possibility of cutting down the costs once the required amount of money was raised, Agarwal replied that the company had earlier planned to launch Venus at a lower price of Rs 1000, but later ruled out after all the calculations were made. He said that it was nearly impossible to cut the cost from Rs 1,500.
This mini portable washing machine is described as an electronic hand blinder, which is pocket-friendly and has the potential to wash 2.5kgs load of clothes in a bucket with striking good results. Each wash cycle runs for 4-5 minutes, and it is recommended not to use the machine for more than 30 minutes a day.
Checkout the demo video below:
The Venus can come in handy for application such as:
- Washing dirty clothes separately
- Washing infant’s messy clothes
- Washing patients’ clothes without the fear of contaminating regular laundry.
- Travelers can carry this portable machine and use it in their hotel rooms.
- People living alone like bachelors, students and working women will find this device useful as well.
The startup is working on a DC version, which will help users who don’t have access to frequent power supply. The DC version can be operated using batteries as well.